Logo Design
At the heart of our logo design process is a commitment to craft, clarity, and meaningful outcomes. We've honed a method that blends creative thinking with brand strategy—delivering award-winning logos that stand out and stand the test of time.
Selected Logo Designs
Logos are shown in black and white to ensure they work purely on form, without relying on colour. If a design holds up in mono and at small sizes, it's a strong foundation. Colour is then applied later to enhance (not carry) the design.
Our logo design process is clear, collaborative, and strategically focused. In four streamlined phases, we guide you from initial insight to final delivery – ensuring your logo is visually impactful, brand-aligned and built to perform across every platform.
01: Discovery and Strategy
We start with a targeted questionnaire to understand your goals, audience, and design preferences. This is paired with industry research and competitor analysis to position your logo strategically.
02: Concept Development
We explore multiple creative directions based on our findings, refine the top ideas, and craft them into versatile, polished logo concepts using Adobe Illustrator.
03: Presentation and Feedback
You’ll receive a live walkthrough of each concept along with a PDF presentation for review. After thoughtful reflection, we’ll refine the chosen design through up to three rounds of revisions.
04: Final Delivery
Once finalised, you’ll receive a complete logo package with all necessary file formats, plus optional brand assets like style guides and usage instructions.
Explore some branding projects featuring our logo designs.
Got a question? Here’s some answers
How long does a logo design project take?
Once we receive your deposit, our typical turnaround time is no more than 10 working days. If your project includes extras like a brand style guide or social media assets, the timeline may extend slightly to accommodate the additional work.
How many revisions are included?
We offer three rounds of revisions as standard. These can be applied to a shortlist of two concepts or focused entirely on one direction. In practice, revisions are usually minimal. That’s because we invest significant time upfront to ensure the designs are thoughtfully developed before they ever reach your inbox.
What do you need from me to get started?
We kick things off with a simple questionnaire. It helps us understand your business, values, audience, and creative preferences.
Who owns the logo design once the project is complete?
Upon final payment, full intellectual property rights are transferred to you. You’ll own your logo outright, with no usage restrictions. We also provide all the relevant file types for print and digital use.
Do you specialise in any particular industry?
While we’ve worked across a variety of sectors—from tech startups and creative agencies to retail brands and charities—our strength lies in understanding what makes each business unique and translating that into a distinctive visual identity. Great design transcends industry boundaries.
Why is your pricing higher than some online logo services?
We don’t compete on price - we compete on quality, experience, and impact. While there are places offering $20 logos, you usually get what you pay for. Our work is bespoke, strategic, and built to last—backed by years of industry experience and a track record of award-winning design. Each logo project is priced individually based on scope and requirements, with prices starting at £500. Quotes are provided on application.
What if I’m not happy with the initial concepts?
You’re in expert hands. Our lead designer, Kerr Vernon, is a multi-award-winning logo specialist with work featured in publications such as D&AD, Counter-Print, Best Brand Awards, Creative Review, and It’s Nice That.
Thanks to our “all killer, no filler” philosophy, clients almost always connect with at least one strong concept. In the unlikely event that none of the designs resonate with you, you're free to walk away – but please note that the initial deposit is non-refundable, and the designs remain our intellectual property.
If you prefer to continue exploring new directions, we can restart the process – likely requiring an additional deposit. That said, this outcome is extremely rare.
