Project overview

We partnered with wellness pioneers Enriched Being to design the packaging for Big Shot — their flagship microgreen concentrate. The goal: capture the raw vitality of the product and make it pop in the crowded world of functional nutrition.

Big Shot is a 30ml cold-pressed, wild-fermented concentrate, crafted in-house with zero synthetic additives. Each shot delivers a bold burst of plant-based nutrition – and it needed a design to match.

We leaned into playful typography and vibrant contrast. Oversized, organic lettering with sprouting greens evokes the living energy inside, while deep purple and fresh green tones balance boldness with natural cues. The tagline, “Powered by Microgreens. Nutrition Naturally,” tells the story simply and confidently.

Finished with deep blue glass and a silver cap, the bottle feels premium yet approachable — perfect for health-conscious consumers looking for an easy daily boost.

What we did

Brand Identity
Label Design
Product Renders